Enterprise Strategies

Author: Andy Jankowski

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Update: Thanks to your support, this story has now been picked up by The Huffington Post. You can read the full updated version on their site. I love road cycling. I love being outside, feeling the wind and the sun (or any element, really) and the...

Imagine you were browsing one of those job web sites. (I know, this is purely hypothetical since everyone I know is extremely happy and content with their current job. But let’s play pretend for a moment.) Now imagine you came across this ad: Wanted: Motivated applicants...

We get this question a lot. Below are a few tips to get those new to the game started. For a more detailed discussion, send us a tweet and we’ll set a time to chat. What is Twitter? Well first and foremost Twitter is an information network. ...

“Social is more than a trend, it is a revolution that is changing the way we work and collaborate," Chatter Product Marketing Director Dave King told me recently. I admit. I wasn't necessarily sold on the idea. The business case for replicating popular social networking functionality...

Social proof is a term that has been getting more and more attention now that a great majority of businesses are starting to invest serious effort and serious marketing dollars into their online properties and assets such as blogs, websites, fan pages, etc. Competition is Fierce Having...

Content Is King. Especially when it comes to engaging employees. In this era of information overload and short attention spans, choosing the type and style of content that will engage your corporate audience is a daunting task. Here are a few ideas to get the creative...

Many thanks to my friends at the Intranet Benchmarking Forum for sponsoring this research - and congratulations on your 10 year anniversary today! Press Release: June 13, 2012, New York, NY As the amount of information and number of channels in our organizations proliferate, internal communicators face an ever-increasing challenge...

Business and trends often go hand in hand, but for many the idea of capitalizing on trends within social media and the various social networks often gets neglected or even overlooked all together! The immediacy of events taking place within your social circle can lend...

Friending. Tweeting. Now, Pinning? It is hard to ignore Pinterest, growing at a record-setting pace to become the third most visited social site in the world this year and valued at over $7 billion. Individuals can share recipes and marketers can promote products on Pinterest,...