Enterprise Strategies

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CO-AUTHOR TYLER SAUERTEIG   In partnership with the Worldwide Intranet Challenge, we've applied econometric principles to the results of over 200 intranet surveys and statistically pinpointed which intranet attributes most impact a user's perception of their intranet. This fourth post in a seven week series is focused on the data...

It's an exciting time to be a business adopting social solutions. The previous industry one-size-fits-all approach is no longer relevant. In the past, customers purchased generic solutions and found they were left with gaps in effectiveness and efficiency. As social business evolves, solution providers are recognizing...

Who doesn’t love bunnies? Ibis Hotels recently launched an adorable--and highly effective campaign--featuring several bunnies frolicking in a top-shelf London hotel room. Highlighting their new luxury beds, the campaign (and the furry stars) became a viral sensation.   There’s just one small problem. They might not have...

We get this question a lot. Below are a few tips to get those new to the game started. For a more detailed discussion, send us a tweet and we’ll set a time to chat. What is Twitter? Well first and foremost Twitter is an information network. ...

This past weekend, Enterprise Strategies Founder, Andy Jankowski, got the opportunity to accompany Elizabeth Lupfer, acclaimed blogger and Founder of The Social Workplace, on a visit to the Super Bowl 46 Social Media Command Center. For a full recount of their visit, and an interview with Raidious...