{"id":18615,"date":"2014-09-04T14:48:36","date_gmt":"2014-09-04T14:48:36","guid":{"rendered":"https:\/\/enterprisestrategies.com\/?p=18615"},"modified":"2015-07-30T14:06:55","modified_gmt":"2015-07-30T14:06:55","slug":"intranets-reimagined-intranets-become-like-electricity","status":"publish","type":"post","link":"https:\/\/enterprisestrategies.com\/2014\/09\/04\/intranets-reimagined-intranets-become-like-electricity\/","title":{"rendered":"Intranets Reimagined: Have Intranets Become Like Electricity?"},"content":{"rendered":"
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In partnership with the\u00a0Worldwide Intranet Challenge<\/a>, we’ve applied econometric principles to the results of over 200 intranet surveys and\u00a0statistically pinpointed which intranet attributes most impact a user’s perception of their intranet.\u00a0<\/strong>This fourth post in a seven week series is focused on the data analysis of “intranet performance” factors – showing which intranet performance metrics have the biggest impact on how employees view their company’s intranet<\/a>.<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”] [vc_separator type=’transparent’ position=’center’ color=” thickness=’2′ up=” down=”]<\/p>\n In this download, you will find the following information:<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’5′ up=” down=”]<\/p>\nGet Your Free Download<\/a>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’30’ up=” down=”] [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n In other words, they value the intranet<\/a>\u00a0being always on. For years, I have been hearing (not all, but a fair number of) executives and enterprise sales professionals\u00a0say that intranets <\/a>are not that important. On go the rants, “intranets are not at the top of our agenda”, “no one is talking about intranets”, “no one would really know if our intranet went away” … Are you sure? Just because not everyone is talking about it all the time does not mean it’s not “important”, “critical”, “valuable”, etc. Is being able to find the people and information you need to do your job important? Yes.\u00a0Just as important as that electric-powered hot water heater, right before you take your\u00a0shower in the morning.<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’5′ up=” down=”]<\/p>\n When was the last time you found yourself in a location without electricity? Unless you’ve been camping recently, chances are it has been awhile. And that is exactly what we have come to expect. We expect electricity to be\u00a0available where we are — whether at work or at home, whether in a restaurant or an airport. Again it appears we feel the same way about our company’s intranet.\u00a0With 97.5% confidence<\/b>\u00a0we can conclude that:<\/strong><\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’5′ up=” down=”]<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’5′ up=” down=”]<\/p>\n In other words, they value being able to access the intranet\u00a0from wherever they are working<\/a>. Is this justification\u00a0for a mobile intranet<\/a>? Yes, we think so, but the numbers do not make the case based on the data we have. The statement\u00a0that WIC\u00a0survey participants rated related to mobile was “I can access the intranet using a mobile device”. According to the data, our econometric analysis showed this\u00a0statement was not statistically significant, or positive. Why? Well, one reason could be that not many mobile intranets existed during the time period for which we have data. From a statistical perspective,\u00a0we also see\u00a0that being able to “access the intranet offsite” and “accessing the intranet using a mobile device” is likely picking up a lot of the same influence based on employees ratings. That said,\u00a0we believe that as mobile intranets become more common the data will exist to support employees materially valuing the mobile aspect of their company’s intranet.<\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n To see the details on how we came to the above conclusions, please grab a (strong) cup of coffee and read the following section.<\/em><\/p>\n All econometric issues including specification error, serial correlation, and heteroskedasticity are accounted for.<\/p>\n Statement \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Coefficient \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 P-Value\u00a0<\/strong><\/p>\n The intranet is always available \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.326 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.000<\/p>\n Pages on the intranet load quickly \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.027 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.739<\/p>\n I can access the intranet offsite \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.208 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a00.024<\/p>\n I can access the intranet using a mobile device \u00a0 \u00a0 -0.14 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 0.134<\/p>\n Adjusted R\u00b2<\/b>: 0.111<\/b>\u00a0<\/strong><\/p>\n [vc_separator type=’transparent’ position=’center’ color=” thickness=’5′ up=” down=”]<\/p>\n The adjusted R\u00b2 tells us that this category of statements about the performance of the intranet explains 11.1% of the variance in the valuation of the intranet by your employees.<\/p>\nNo One Is Talking About Intranets<\/a>!<\/h2>\n
\n[vc_separator type=’transparent’ position=’center’ color=” thickness=’10’ up=” down=”]<\/p>\n<\/a>Free Download: What Your Employees Want From Your Intranet<\/h2>\n
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\nHow often do you talk about your electric company? Not that often right? That is until the power goes out. At which point your beloved electricity provider becomes all you talk about. But you should probably talk about your electric company a bit more to be honest, at least to see if you are actually getting the best deal when it comes to your bills. Depending on your provider, you might actually be paying more then you need. That’s why it would be a good idea to check out something like simplyswitch.com<\/a> (they can help business owners and home owners, compare energy providers so that they can get the cheapest one). Bet you’ll be talking about your energy providers a lot now. As it turns out, intranets (and the teams that provide them) might not be that different. Based on our ongoing\u00a0econometric analysis<\/a>\u00a0of intranet survey data from more than 200 companies,\u00a0with 99+% confidence we can conclude that: \u00a0<\/strong><\/p>\nThe intranet always being available increases your employees’<\/b>\u00a0overall valuation of their intranet.\u00a0<\/span><\/h3>\n
Intranets Everywhere!<\/span><\/h2>\n
Being able to access the intranet off-site\u00a0<\/b>increases your employees’<\/b>\u00a0overall valuation of their intranet.<\/span><\/h2>\n
Behind The Numbers<\/span><\/h2>\n