How much time did you spend online today? Now, how much time did you spend talking to someone on the phone or in person? More than likely, the computer and virtual world dominated your day. That’s not necessarily bad--there are so many amazing things we can accomplish...
The past few weeks delivered some of the most exciting games of the NBA Season, the Eastern Conference NBA Finals, featuring the matchup between the Miami Heat and Indiana Pacers. Primetime games between the defending champion and a rebuilding team captivated most of the country--and...
Memorial Day weekend means cookouts, pool time, and--of course--the Indianapolis 500, "The Greatest Spectacle In Racing." This year, the Indianapolis 500 was won with record speed by driver Tony Kanaan. Kanaan has been a popular, longtime driver in IndyCar, but had never won the Borg-Warner trophy...
Everyone knows that businesses are rushing to cash in on the popularity of social media. However, trends show that non-profit organizations are also capitalizing on social media. In a recent study, Craig Newmark discovered that 92% of the top non-profits in the United States are...
Imagine you were browsing one of those job web sites. (I know, this is purely hypothetical since everyone I know is extremely happy and content with their current job. But let’s play pretend for a moment.) Now imagine you came across this ad: Wanted: Motivated applicants...
“Social is more than a trend, it is a revolution that is changing the way we work and collaborate," Chatter Product Marketing Director Dave King told me recently. I admit. I wasn't necessarily sold on the idea. The business case for replicating popular social networking functionality...
Content Is King. Especially when it comes to engaging employees. In this era of information overload and short attention spans, choosing the type and style of content that will engage your corporate audience is a daunting task. Here are a few ideas to get the creative...
Friending. Tweeting. Now, Pinning? It is hard to ignore Pinterest, growing at a record-setting pace to become the third most visited social site in the world this year and valued at over $7 billion. Individuals can share recipes and marketers can promote products on Pinterest,...
Clout used to be a vague term that referred to someone’s influence in general. You could have a lot of clout in certain circles, some clout in general or no clout at all. It was fuzzy and that was fine. That was before Klout. Now...